Stan gained nearly 150,000 sport subscribers since it began broadcasting rugby union matches earlier this year.
Dual international Sonny Bill Williams will join Stan and Nine’s commentary teams this year across the two rugby codes.
The deal with Tabcorp is at a stalemate and that has left Stan executives with little choice but to think outside the square.
Football Australia’s power to dictate the timing of the A-League and W-League seasons is about to come into sharp focus as discussions continue with potential broadcasters.
Optus chief has dismissed concerns about excessive competition in the streaming video market and signalled a new focus on fitness content.